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    I Should Be Smart Enough to Figure This Out, Right?

    By Susan | July 13, 2009

    Thanks to the TiFaux, I rarely watch commercials anymore. But sometimes, there’s a live show on that I want to watch, and I have to sit through the breaks like we did way back when TVs only had 13 channels.

    [Sidenote: When I was in my mid-20s, I moved in with a roommate who had cable, but still only got about 6 channels. Despite the lack of options, I always found something to watch. Then I realized she had never programmed her TV correctly, and in fact we received over 50 channels. Once that got fixed, there was never anything on I wanted to watch. Oh, irony.]

    This weekend, I did end up sitting through a few commercials, including one for a car? I think? I’m not sure what it was, and in truth I really didn’t understand the advertisement AT ALL:

    Scene: Man driving along in red convertible. As he drives across a bridge, he sees a brown-haired woman, dressed in a cocktail dress and bare feet, running at top speed along the sidewalk on the bridge. They look at each other, and he drives past her. A few yards down the road, he sees another woman (she’s blond) running along the bridge, also wearing a fancy-dress with bare feet. He slows down, she hops in the car, says, “Hi,” and they drive off.

    I DO NOT GET IT. Was the blond woman being chased by the brunette woman? Did the woman who got in the car know the man driving? Was the “Hi” one of familiarity, or introduction? If they didn’t know each other, why would he ignore the brunette woman and pick up the blond? Were both women running away from something? Toward something? What did the blond lady do to the brunette? Or is the brunette lady chasing (rather than running after) the blond? Who is the threat? What is the threat? And what is this commercial trying to sell?

    ARGH. I hate it when a 15 second commercial makes me feel dumb. Is there some sort of simple explanation that I’m missing, or what? Has anyone else out there seen this ad, and understand the scenario? If so, would you care to enlighten me?

    Topics: Daily Ramblings, Easily Entertained | Comments Off

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